Detailed

Achievable

Measurable

Metrics

Whether you're trying to launch a business, quit your day job or scale your current business – you better have some DAMM goals! We've all heard of SMART goals and they're a great start – but they leave you wondering if your goals are smart enough! I've added my own twist and sass to create an effective method to achieving your goals.

DAMM goals takes SMART goals to the next level. I want you to have big, ambitious goals – but let's actually make them happen. By using the DAMM method you will break down your HUGE goals into achievable steps in order to truly achieve them. These won't be the goals that get pushed back year after year, these will be the goals that you achieve sooner rather than later!

A huge part of goal-setting is writing. You are 30% more likely to achieve your goals if they're written. Every successful person has their goals written, trust me it works. So grab your notebook!

Detailed

These are your goals we're talking about, don't be vague! Be extremely detailed. "I want to launch my photography business" – not good enough. "I want to launch my photography business for female bloggers in the next 3 months." That's more detailed.

If your goals are vague ideas, then they're dreams. And dreams are great to have but you probably won't achieve them. They'll forever be an idea that's in the distant future.

For example, when I met my first mentee she wanted to eventually have her own company. That was her goal, to someday run her own company. What does that even mean?!

We sat down and made a plan. We established that she actually wanted to leave her full-time job and launch a social media agency in the next year. Once we established those specifics we were able to create a plan.

Achievable

I want you to dream big, but also make your goals achievable. You aren't going to be in Forbes this year are you? Probably not. BUT you can launch your business this year and gain paying clients. THAT'S achievable. I want you to think big but also focus on the steps to get you there. Forbes can be down the line, but you have to have the business first right?

 

Measurable

Being able to measure your goals is one of the key steps that most people miss. This can mean setting deadlines, to-do lists, or any way that makes you take action steps. I always encourage my mentees to set a deadline for their goals. This will prevent you from letting your goals get pushed into the indefinite future. Start with your biggest goal, let's say – to launch a business. Put a date on the calendar for when  you want to launch. From there, let's work backwards to fill in the action steps needed to get there. Set a date to get your LLC, attend a networking event, sign your first client, leave your full-time job, etc. 

Metrics

How is your goal measured? Again, don't be vague. If you want to quit your job in the next year to take on your side hustle full-time then you might need some metrics. 

How much money will you need to have saved?

How many clients will you need in the pipeline?

How many team members will you need to be onboard?

Be able to measure your steps in order to be fully prepared to achieve your goals. 

Goals don't just happen. You  have to take ACTION. You can focus on your goals all day long but if you don't make a plan and then take action on that plan, you won't get anywhere. 

Have some tough love with yourself and make the moves. Or if you need some tough love, I've got plenty!

I work one-on-one with a handful of women across the nation. I help them establish their goals then navigate through the steps to get there. I've seen my girls launch businesses, scale and hit 6-figures in a matter of months! All because we had some DAMM goals!